Can be a conversation piece or reference during a sales...

Can be a conversation piece or reference during a sales presentation

May be read by multiple persons

Can be filed for future reference

Is a great leave-behind when someone requests more information or visits your exhibit

Establishes or reinforces your identity

Making changes requires reprinting the piece...

Making changes requires reprinting the piece

Larger pieces may incur higher postage costs and special packaging

"Collateral" includes catalogs, brochures, line cards, sell sheets...

"Collateral" includes catalogs, brochures, line cards, sell sheets, folders, inserts, posters, and any other printed sales and marketing materials.

Use an appropriate format (a trifold brochure fits...

Use an appropriate format (a trifold brochure fits nicely in a #10 envelope or a display rack, while a larger booklet is appropriate as a company profile piece, catalog, or sales material for a higher-priced item)

The value of quality photography is huge, don't skimp on the photos!

Copy should focus on benefits

Avoid buzzwords, jargon, and worthless words like "quality", "service" and "value-added" etc.

Collateral is a terrific tool to be used before, during...

Collateral is a terrific tool to be used before, during, and/or after a sales presentation. It allows a customer to learn about your company/product/service when it is convenient for them (weekends, evenings, etc).

After learning about your business, your audience, and...

After learning about your business, your audience, and your goals for the project, Cedarock will research the competition and conduct a brainstorming session. During that session we will define your competitive advantage, the offer, and compelling ways to communicate it all to your audience (words, images, sizes, folds, etc).

We will provide three diverse design concepts for your review. These concepts are not rough; while we allow for you to make revisions, we present three concepts that could be sent to print immediately if you approve. You will not be forced to choose a concept based on abstract sketches.

Our concepts include photography and copy provided either by Cedarock or you (it's your choice). We often manage the printing process as well. That way, you can dedicate your time to what you do best, and leverage our extensive knowledge of printers and the printing process.

Let Cedarock position you as a skilled, trustworthy, and experienced industry leader. Request a no-obligation quote or consultation today. Our all-inclusive pricing includes one round of revisions and defined terms to protect your investment.