web designer

Return on Investment

For a fraction of the cost of an additional salesperson, your website can reach interested buyers at the precise moment they have a need. What would it cost to hire a sales team that works 24 hour a day and magically appears in front of interested buyers at the very moment they want to purchase? No other form of sales & marketing comes close to the Return On Investment (ROI) of a properly developed website:

SALESPERSON $60,000-$200,000 annual cost
PRINT AD CAMPAIGN $8,000-$100,000+ annual cost
DIRECT MAIL CAMPAIGN $6,000-$120,000+ annual cost
YELLOW PAGES $4,000-$200,000+ annual cost
WEBSITE one-time investment of $6,000-$20,000+

Most sales & marketing efforts require high cost, recurring investments. A search-optimized website has a substantially lower cost and a much longer shelf life. Instead of paying recurring labor, ad space, or postage costs every year, smart business owners invest in a well-built website that lasts for many years.

Think about it. How many times have you bought something as a direct result of receiving a cold call from a salesperson, seeing an ad in a magazine, or receiving a postcard in the mail? And how many times have you sourced or purchased something as a direct result of a Google search?

Today's buyer goes to search engines first. That means it is imperative that you have a website that includes The Four Abilities.

Before you decide to build your website yourself or hire a low-cost developer, consider the lifetime return of what will be your organization's most visible communication tool. To get started on a traffic generating website, contact us today.

To improve your web presence and generate more online leads, click here to request a uote

A Thousand Words
Pictures are worth a thousand words, so take a look at the images in our portfolio!

"Jim has been our webmaster for many years and we could not be happier with him. He is skilled at his trade and is fast, efficient, and thorough. He created a website for us which looks great, is very functional, and is world class. He respondS to requests usually within the same day, and his rates are very competitive."
Paul Petersen, System Analyst
LMI Packaging Solutions
Pleasant Prairie, Wisconsin
web designer
author: Jim Connelly